AI exposure: Coaches and Scouts
Instruct or coach groups or individuals in the fundamentals of sports for the primary purpose of competition. Demonstrate techniques and methods of participation. May evaluate athletes' strengths and weaknesses as possible recruits or to improve the athletes' technique to prepare them for competition. Those required to hold teaching certifications should be reported in the appropriate teaching category.
Reading this score
computedAt 22.2% of weighted task load, Coaches and Scouts sits at the 41th percentile, below the point where a job's centre of gravity has moved. 55.6% of what this role does is untouched, meaning current systems cannot produce that work at all, whatever the commercial incentive.
What holds the line here is context. Across this occupation's 27 tasks it averages 2.30 out of 3, the highest of the five friction dimensions. In plain terms, the work depends on knowledge the model cannot hold. Much of this job runs on things that were never written down: what this particular organisation does, what happened last week, what the person across the table actually meant. That context is the barrier, and it erodes as systems are given more access.
The most exposed thing this job does is Contact the parents of players to provide information and answer questions, at 80.0%. The least is File scouting reports that detail player assessments, provide recommendations on athlete..., at 8.3%. A gap of 71.7% between two parts of the same job is the reason this index publishes at task level. An occupation-wide number would have hidden both.
Within arts, design, entertainment, sports and media occupations, this one is less exposed than the median of 38.5% across the group's 40 roles, with 34 scoring higher. Being in an exposed family does not make a particular job exposed, and the reverse holds too.
What would move this score. Of 27 tasks, 6 are currently banded exposed, 11 assisted and 10 untouched. For that distribution to shift materially would take cheaper ways to verify output, since the cost of checking is currently doing more to hold this work in place than the cost of producing it. The score is re-computed every quarter against a fresh capability reference, and the change is published rather than quietly applied.
Where the score comes from
judgedEvery task is scored through the standardised work activities it maps to. These are this occupation’s averages on the six rubric dimensions. Capability is what AI can do; the other five are what stands in the way.
| Dimension | Mean | Scale |
|---|---|---|
| Capability | 1.81 | 0-4 |
| Embodiment | 1.25 | 0-3 |
| Presence | 2.04 | 0-3 |
| Accountability | 0.94 | 0-3 |
| Context | 2.30 | 0-3 |
| Verification cost | 1.57 | 0-3 |
Task by task
27 tasks, O*NET 31.0| Task | Exposed | Assisted | Untouched | Importance | Band |
|---|---|---|---|---|---|
| Contact the parents of players to provide information and answer questions. | 80.0% | 20.0% | 0.0% | 3.84 | exposed |
| Perform activities that support a team or a specific sport, such as participating in community outreach activities, meeting with media representatives, and appearing at fundraising events. | 55.0% | 20.0% | 25.0% | 3.39 | exposed |
| Keep abreast of changing rules, techniques, technologies, and philosophies relevant to their sport. | 50.0% | 25.0% | 25.0% | 4.08 | exposed |
| Keep and review paper, computerized, and video records of athlete, team, and opposing team performance. | 35.4% | 27.1% | 37.5% | 3.74 | exposed |
| Select, acquire, store, and issue equipment and other materials as necessary. | 31.7% | 18.3% | 50.0% | 3.44 | exposed |
| Oversee the development and management of the sports program budget and fundraising activities. | 30.0% | 20.0% | 50.0% | 3.75 | exposed |
| Identify and recruit potential athletes by sending recruitment letters, meeting with recruits, and arranging and offering incentives, such as athletic scholarships. | 27.1% | 35.4% | 37.5% | 4.17 | assisted |
| Plan, organize, and conduct practice sessions. | 23.3% | 26.7% | 50.0% | 4.61 | assisted |
| Coordinate travel arrangements and travel with team to away contests. | 23.3% | 26.7% | 50.0% | 4.21 | assisted |
| Arrange and conduct sports-related activities, such as training camps, skill-improvement courses, clinics, and pre-season try-outs. | 23.3% | 26.7% | 50.0% | 3.65 | assisted |
| Plan and direct physical conditioning programs that will enable athletes to achieve maximum performance. | 23.3% | 26.7% | 50.0% | 4.19 | assisted |
| Serve as organizer, leader, instructor, or referee for outdoor and indoor games, such as volleyball, football, and soccer. | 23.3% | 26.7% | 50.0% | 3.98 | assisted |
| Develop and arrange competition schedules and programs. | 23.3% | 26.7% | 50.0% | 3.75 | assisted |
| Monitor athletes' use of equipment to ensure safe and proper use. | 21.1% | 28.9% | 50.0% | 4.14 | assisted |
| Monitor the academic eligibility of student athletes. | 17.8% | 32.2% | 50.0% | 4.33 | assisted |
| Plan strategies and choose team members for individual games or sports seasons. | 16.7% | 33.3% | 50.0% | 4.39 | assisted |
| Hire, supervise, and work with extended coaching staff. | 16.7% | 33.3% | 50.0% | 3.99 | assisted |
| Provide training direction, encouragement, motivation, and nutritional advice to prepare athletes for games, competitive events, or tours. | 11.7% | 13.3% | 75.0% | 4.50 | untouched |
| Instruct individuals or groups in sports rules, game strategies, and performance principles, such as specific ways of moving the body, hands, or feet, to achieve desired results. | 11.7% | 13.3% | 75.0% | 4.41 | untouched |
| Teach instructional courses and advise students. | 11.7% | 13.3% | 75.0% | 3.93 | untouched |
| Adjust coaching techniques, based on the strengths and weaknesses of athletes. | 8.3% | 16.7% | 75.0% | 4.42 | untouched |
| Counsel student athletes on academic, athletic, and personal issues. | 8.3% | 16.7% | 75.0% | 4.32 | untouched |
| Analyze the strengths and weaknesses of opposing teams to develop game strategies. | 8.3% | 16.7% | 75.0% | 4.31 | untouched |
| Evaluate athletes' skills and review performance records to determine their fitness and potential in a particular area of athletics. | 8.3% | 16.7% | 75.0% | 4.17 | untouched |
| Explain and enforce safety rules and regulations. | 8.3% | 16.7% | 75.0% | 4.08 | untouched |
| Explain and demonstrate the use of sports and training equipment, such as trampolines or weights. | 8.3% | 16.7% | 75.0% | 3.59 | untouched |
| File scouting reports that detail player assessments, provide recommendations on athlete recruitment, and identify locations and individuals to be targeted for future recruitment efforts. | 8.3% | 16.7% | 75.0% | 3.65 | untouched |
Task text and importance ratings sourced from O*NET 31.0. Shares computed. The occupation score is the importance-weighted mean.
Occupations either side of this one
The four closest scores in the same occupational family, then the four closest anywhere in the index.
Read this carefully. Exposure is not displacement. A high score means current AI systems can produce this work, not that anyone will stop paying a person to do it. Adoption depends on economics, regulation and inertia that this index deliberately does not model. How the score is built.
What this means in practice
Most of this work is not reachable by current systems, so the immediate pressure is on the administrative edges of the role rather than its core: the scheduling, the reporting, the written records. That is where time is recovered.